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Portfolio

Business Analysis content writer

  • Site: Kmeetsstyle.com
  • Brand Voice: Uplifting, friendly, lighthearted

Kmeetsstyle (aka Kdaily) has been my own creative outlet for years. Though I have never wanted to use it as anything else but a online e-home for my love for fashion blog writing, small business shopping and sustainable lifestyle, over the past few months I started writing a new series about the business of beauty vending; a rather novel and intriguing concept I absolutely love.

The result? All articles ranked on the 1st page of Google for every industry-relevant keyword including.

Take a look:

Sustainability Content Writer

The client
  • Client: IndieGetUp
  • Brand Voice: Educational, Analytical, Friendly

IndieGetup is a premier sustainable menswear marketplace where consumers can discover independent clothing brands. With a huge emphasis on transparency and ethical business practices, the website offers hundreds of sustainable shopping guides and product suggestions for eco-conscious consumers.

The results

1st page ranking

As a sustainability blog content writer, I create 1rst-page raking, biweekly content on various eco-living topics including non-toxic home decor, sustainable clothing, and material deep-dives.

Read the articles:

Is Econyl Sustainable? Here’s What You Need to Know

Best Sustainable Furniture Brands Your Eco-Friendly Decor Upgrade

15 Top Natural & Organic Cologne for Men

7 Sustainable Dopp Kits and Toiletry Bags for Men 2022

Website copywriter for dance studio

  • Client: Emerge Arts & Media
  • Brand Voice: Approachable, Authoritative

When the creators of The Original Folks and A Millennial Mess approached me with their new business idea, I knew I had to take the challenge. Emerge Arts & Media is a uplifting, supportive and motivating  environment that strives to provide physical and online classes for dance, singing and musical theatre in Singapore. With my website copywriting services their e-space accurately  represents their values, expertise and motivation for sucess.

Our Work Included:

  • Website copywriting & Brand Voice
  • Delivery Deadline: 7 days

Product description writer for candle business

  • Client: Aunty Lucy’s
  • Brand Voice: Luxurious, elevated, friendly

Lucy was already on her way to became a prominent natural beeswax candle business in Australia. She knew she needed to cultivate a deeper connection with her potential clients through high-converting copywriting that perfectly described her heavenly-scented candles. We make sure to take the customers into a journey with descriptive, emotion-provoking product descriptions for her business website.

Our Work Included:

  • A Strategy Session & Review of the outline
  • Keyword & Market Research
  • Brand Voice
  • Product Description writing for Aunty Lucy’s 9 candles
  • Deliver deadline: 2 weeks.

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Podcast script & description writer

  • Client: Isla Abad
  • Brand Voice: Casual, Informative, Trustworthy, Inspiring

Following another copywriting project, Isla wanted some help to market her new Podcast. As a fellow serial entrepreneur, she knows all about the hardships of launching and running your own small business. Her podcast offers useful tips for everyone who wants to start a small, at-home business from scratch. I was in charge of creating her Podcast description as well as some Podcast scripts for her into.

Our Work Included:

  • A Strategy Session & Review of the outline
  • Deep dive into her short and long term goals
  • Brand Voice & Messaging
  • Podcast description writing & Intro Scripts
  • Delivery Deadline: 5 days

Site copywriter for Stylist business

  • Client: Svetlana Thébaut-Fries
  • Brand Voice:  Relatable, Friendly, Inviting

Former fashion editor & creative director Svetlana Thébaut-Fries already had an enviable styling portfolio but she was ready to move her mostly in-person projects online to give greater access to expert styling. Based on her  relatable, friendly and inviting brand tone, we created personality-filled website copies for each one of her services & about page highlighting her expertise.

Our Work Included:

  • Brand Voice
  • Full Website Copy (About, Services, Service Descriptions)
  • Delivery Deadline: 12 days

600 product descriptions

  • Client: Octi App
  • Brand Voice: Friendly, Lighthearted, Playful

Octi is the world’s first augmented reality social media network with a casual, light-hearted brand voice. This app managed to re-define digital and physical interactions by creating a whole new social experience. Since the app is an AR-based platform, all you need to do is point the camera at your friends to see their AR profile.

We began working together to create 600 digital product description for their in-app shop. Their enormously impressive collection includes some of the most highly coveted fashion that I would love to snatch right out of their virtual selves as well, as well as a plethora of beauty, skincare, home, hobbies and movie-related items.

Or download the app: App Store

Launch Email Writing

The client
    • Client: Gifting Business
    • Brand Voice: Refined, Welcoming

    Driven by her aspiration to create bespoke luxury gifting experiences for those with limited time and exceptional taste, Ese launched her own gifting business. She wanted her Welcome Newsletter to perfectly describe her values, purpose and novel solutions as a true gift connoisseur.

    Our work included:

    • Headline and Landing page copywriting
    • Welcome newsletter writing

 

Fashion Press Release

Product descriptions website copywriting

  • Client: BrandPack
  • Brand Voice: Casual, Informative
  • Our Work Included:

    • Keyword & Market Research
    • Product description copywriting
    • Deliver deadline: 2 weeks.
The client

Brandpack is leading label-printing business that offers affordable sticker and label printing solutions. Over the course of 3 months, Brandpack added more than 15 digital product sales pages filled with custom options. As an on-going website copywriter, I was in charge of creating converting descriptions for each one of their services and materials to help them grow their eCommerce business even more.

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Columnist

Luxury Fashion Editor

Brand Voice: Inspiring, Confident, Conversational

Our Work Included:

  • Topic Brainstorming
  • Keyword Research
  • Weekly Blog Content Creation For E.Stories
The client

Estro Luxury Designer Outlet is an established Australian business with strong online presence and two brick and mortar stores. We incorporated the vibe & feel of Estro into each one of the E.Stories articles so the voice would be personal, inspiring and atmospheric but still sales-focused. This approach has drawn in clients ready to invest in luxury fashion and formed a strong connection between the brand and the readers.

The results

1st page ranking

Brochure Content Writer For Aesthetics Clinique
  • Client: Skinfully Beautiful
  • Brand Voice: Casual, Informative, Trustworthy

Our Work Included:

  • A Strategy Session & Review of the outline
  • Brand Voice Guide Creation
  • Brochure writing for 12 aesthetic services
  • Deliver deadline: 2 weeks

Skinfully Beautiful is a Denver-based spa clinic that offers a variety of treatments including anti-aging, Botox, lip fillers, hormonal treatments, facials, and weight loss solutions. Even though they already had a vision about their brand voice, they needed the help of a professional copywriter to turn their rough outline into a conversion-ready brochure. I was asked to write 12 detailed descriptions for each of their services, highlight their numerous benefits and exceptional customer service.

Luxury Blog Content Writer

The client

UK’s leading pre-loved shop, Rewind Vintage, has been endorsed by magazines like Vogue, Forbes, Harper’s Bazaar. With an arsenal filled with the most coveted luxury gems and thousands of loyal customers, Claudia wanted to expand her digital presence even more through highly-informative guides and engaging blog content.

The results

1st page ranking

Our 3 SEO luxury copywriting projects aimed to boost Rewind Vintage’s search presence while painting them as an authority in the field. Through informative authentication guides and industry update packed with naturally positioned keywords and friendly, yet sales-focused writing, our projects  ranked on page 1 of Google as the top results.

Read the articles:

How To Authenticate A Birkin Bag

Chanel Price Increase 2021

Goyard Saint Sulpice Wallet Verdict: Real VS Fake

Sustainability & Ethical Fashion blog content writer

I am a freelance sustainability blog writer with an ongoing curiosity to explore new innovative technologies, report on trends in “green” industries, create ethical shopping guides for like-minded eco-enthusiasts, and write about subjects valuable to new and established business owners.

Most recent projects include:

  • Writing 1st-page ranking eco guides for IndieGetUp 
  • Being an editor at Sustainably Kind Living  
  • Offering zero-waste living solutions to Net Zero Co’s customers
  • Exploring the sustainability benefits of web3 technologies with Better Living With Desing.
  • Sharing the social & economical benefits of f innovative and forward-thinking school uniform with Kapes.co

My highly-researched SEO content writing services have helped dozens of sustainable brands launch their blogs, communicate their values and connect with like-minded individuals. 

Product recommendations writer

What they are saying

testimonials

“Absolutely blown away- an incredible writer, communicator and fantastic person to deal with. I will be back for more! Thank you so much”

Cameo Turner / Lashes4all.com

“Amazing experience! As usual! Always stellar work! Appreciate your expertise and such an easy process! For a super busy person like me, the efficiency (no back and forth) and amazing results are so important! And truly appreciate you always coming through!”

– Maria Chi / peppermintandco.ca

“It is amazingly easy to work with her. She understands the style of writing that connects with my brand & delivers every time. I keep coming back to Konstantina, she is a gem find and highly recommend her professional service. I am sure I will be back again!”

– Lorraine Wreford / lustandco.com

“Well recommend! Gives all of her hurt to her work and is very passionate about it. Just what you would want for a creative, personal piece!”

-Maria Skolni / vegvibe.com

Real estate content writer

The client

ILFLS, the Illinois Foreclosure Listing Service, offers customer support and services by Chicago land real estate investors. As a real estate blog content writer, I started crafting content following ILFLS’ clear, concise and educational brand tone. From the latest Real Estate news to statistics on foreclosures, their blog is now a leading source of inspiration for customers.

The results

1st page ranking

Through careful SEO and industry research, I compiled all the necessary data, charts, quotes, and updates to create highly informative real estate articles that ranked on page 1 of Google as the top results in a highly competitive industry.

Read the articles:

Chicago Landlords Face The Highest Taxes Among 53 U.S. Cities

(1st page of Google & 1rst Google Result for “Chicago landlords tax rates”).

$50 million foreclosure suit hangs over LaSalle Street offices

(1st page of Google & 1rst Google Result for “ “foreclosure LaSalle street” & more).

Following The End Of Illinois Moratorium On Foreclosures On October 3rd

(1st page of Google as 2nd Google Result for “Illinois momentum foreclosures October” & more).

SEO Article Writer For Trucking Business

The client

The trucking industry experts at Share Rig are already a trusted truck, trailer and driver marketplace in Illinois. But their new purpose was to build a strong, on-page SEO strategy. I joined their team to craft informative articles to kick start their blog and  develop messaging for a specific audience made up of fellow truck drivers, and of everyone who wishes to educate themselves on commercial driving.

The results

1st page ranking

Through careful SEO planning, engaging and informative article writing and naturally positioned keywords, each one of my articles for ShareRig managed to rank amongst the top 3 results on Google for for all our targeted keywords.  

Read the articles:

Is Trucking Still America’s Best Job In 2021?

(1st page of Google for “Is Trucking Still a good job”, “Is trucking a good job in America”, “Is trucking worth it in 2021” & more).

Top 6 Semi-Truck Seats For Long Hours On The Road

(1st page of Google for “best semi-truck seats for 2021″, “best long-haul truck seats” & more).

The 6 Best Semi-Truck Tires Of 2021

(1st page of Google  for “best semi-truck tires  2021″, “best semi truck tires” & more).

What they are saying

“We are extremely happy with Konstantina’s work. Highly recommended“

The Share Rig team

Real Estate Copywriter

The client
As a serial-entrepreneur, Isla set her mind to create the most innovative Real Estate Firm in the Philippines, but she already knew the importance of hiring a professional copywriter to help create a consistent brand voice. Our end goal was to create clear, compelling, and consistent website copy for Isla’s Real Estate business.
The approach

Strategy

Isla and I kicked off her project with a Strategy Session— a deep-dive into the hows and whys in order to identify her ideal customer’s persona. We explored her ideas, her brand voice and vibe, and the actions she wanted people to take on each page of her site.

Brand Message

Isla mentioned that she wanted her website to convey confidence and forward-thinking, showing website visitors they can trust her advertising and marketing experience. So, we made sure to inline the copy with her ideal client’s natural tone and language.

Refine

As soon as a new page was ready, we allowed a 1-2 days review session for her and her team. Her brand voice and vibe are now spread throughout her conversion-ready copies along with carefully positioned keywords.

Grow

Isla’s new copy drives visitors to explore her listings, add their properties and positions her as a trustworthy, caring expert in the Real Estate industry.

Page 1

About us copy

Isla is set to change the Real Estate Market through innovation and creativity. Our goal was to build trust by conveying Isla’s knowledge and authority when it comes to Real Estate. We wanted her website visitors to feel understood, heard, appreciated, and confident that she can help them through every part of their selling, buying, or renting process.

The Hyperborea team as a whole is deeply passionate about strategic planning and loves sharing their marketing knowledge with others, so we wanted to highlight this on the About page.

Page 2

Services Copy

Even though Isla was gearing toward the Luxury Real Estate Business, we decided it was better to also include budget-friendly options, especially in the early stages.

Our goal for Hyperborea’s services page clearly highlighted each of the options, show how they make people’s lives better, include some of the most common struggles that people face, and make visitors eager to click through and explore Isla’s listing.

We aimed to make customers feel so customers can feel confident that they’re investing in quality while keeping a consistent brand voice throughout the website.

Page 3

Values

Similar to Hyporborea’s about us page, the Mission copy tells her story in a clear, concise, and compelling way.

Our goal was to highlight Isla’s integrity and commitment to excellence. Her Values perfectly describe her solution-driven mindset, forward-thinking, and ability to communicate strategically.

WHAT SHE'S SAYING

She is an ABSOLUTE professional. She knows what she is talking about & ALWAYS overdelivers! If you’re looking for a LEGIT copywriter that can get the job done and MORE, go to her!! I cannot recommend her enough. She is extraordinary.

– Isla Abad Santos from Hyperborea 

article portfolio

Luxury Copywriter For Bridal Event Company

CLIENT:

Luxus Events by Melinda Gill

Brand voice

Elevated, Elegant, Luxurious 

Our Work Included:

Luxury article writing for Luxus Event’s PR strategy

International award-winning Planner & Designer, Melinda Gill was seeing  was seeing massive success in her business. As a part of her PR strategy, she needed an array of storytelling-centered articles to be published on popular bridal magazines and publications highlighting her latest bridal editorial photoshoots. We created a series of emotion-provoking, atmospheric articles based on elevated, luxury website copywriting that describe Melinda’s value proposition and communicates her coveted skills as a wedding planner who has seen in many publications like Vogue, WedLuxe, and Tatler.

Read the articles

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